Packaging Design

2020

For this project, I was tasked with redesigning the packaging of a product from my morning routine. I chose MILO, one of my favourite breakfast drinks. Focusing on convenience and the idea of “grab and go”, I redesigned the packaging into a dispenser box, making it easy to retrieve an individual sachet. The sachets are designed to function like paper cups, where one can simply tear off the top, expand the sachet into a cup, and add hot water.

To reflect MILO’s emphasis on sports, I added a Singaporean twist by featuring our “national sports”: chasing after the bus, queuing, and “chope”-ing tables. The playful illustrations add a fun touch, while the new packaging makes preparing a cup of MILO more convenient, enhancing the overall breakfast experience.