Instagram Travel Brochure

2020

Kiribati: The Vanishing Paradise is a duotone Instagram travel brochure about Kiribati, a small country in the central Pacific Ocean and one of the least visited countries in the world. The brochure highlights Kiribati’s uniqueness while addressing the issue of climate change, with rising sea levels threatening to submerge its islands. Though this may make Kiribati an unconventional tourist destination, its rich culture and the love its people have for their country makes it a place worth visiting.

The brochure tells the story of Kiribati through the eyes of an I-Kiribati girl, offering a more personal perspective. It features activities to do in Kiribati, as well as the culture, traditions, and way of life of its people. The brochure also addresses the impact of climate change on the country, providing a more comprehensive view of Kiribati.

The idea of ‘vanishing’ can be seen throughout the brochure. As users swipe through the carousel post, they can see the sea gradually engulfing the land, and the word ‘vanishing’ at the top of the brochure slowly fading away.